There’s a joke that does the rounds every now and then about “gingerism” being the last acceptable form of prejudice. It’s one of my favourite ginger jokes (and I’ve heard them all, many times) – because for once, it’s actually true.

I, like about 10% of people in the UK, have ginger hair. Not fake neon red hair; just plain ginger. I was born with a fair amount of it sticking straight up like an orange loo brush, and it just kept growing like that – although thankfully gravity kicked in and it eventually started growing down, rather than up. I love it now. But life as a ginger wasn’t always easy.

School was by turns annoying and upsetting. There was only one other ginger girl in my class, and for five solid years, all our teachers mistook us for each other on a daily basis. Apparently our only defining feature was the fact that we had red hair. Never mind the fact that we were totally different people with totally different faces, interests, and lives – we were ginger, and that made us interchangeable. I learned early on to respond to both her name and my own, and gave up trying to correct them. It just wasn’t worth the hassle.

After all, the teachers weren’t deliberately mocking us. At least, I assume they weren’t, although I wouldn’t put it past some of them. The deliberate, and often cruel, mocking came mostly from the boys’ school next door, whose pupils would take great pleasure in yelling insults and ginger jokes through the chain-mail fence that separated our two schools.

My own brother – a pupil at the school next door – really got in on the teasing. For years, he thought he’d been lucky and dodged the ginger gene that clearly ran in our family. His hair was thick and brown, and he really, really took advantage of that fact. But then puberty hit, and he grew what can only really be described as an electric ginger beard, and promptly shut up. I, meanwhile, am still laughing.

Unfortunately I couldn’t rely on everyone who ever teased me growing a ginger beard, so I had to find other ways to cope. And one of the most effective I found was to go in for some self-mockery.

If I cracked the ginger jokes about myself before anyone else had a chance to do it, then my would-be tormentors lost interest pretty quickly. After all, what was the point in mocking someone who was already in on the joke? That wasn’t going to have any impact. It’s the same logic that Fat Amy uses in Pitch Perfect, and I’m here to tell you that it works in the real world as well as in films about acapella singing troupes.

But when I wanted a more dramatic solution, 13 year old me decided that there was only one thing that I could do and that was to dye my hair and get rid of the entire problem. Unfortunately, I immediately found myself dealing with another problem – the lovely shade of brown I’d picked turned a strangely murky browny-green on my hair, and my friend’s application wasn’t that great, meaning there were still patches of ginger shining through. Then it started to grow out and I had a lovely stripe of bright orange root right down the middle of my head.

I wasn’t put off, though. I’d found a solution, and I was going to stick with it. I just needed to get better at applying hair dye, and then no-one would ever tease me again. And so, over the next few years, my hair was every colour I could think of. Bright blonde. Black. Auburn. Bright red. Purple. A strange yellow colour that was meant to be “golden blonde” but didn’t quite work. Basically, if it was anything other than ginger, I went for it.

But, strangely, I wasn’t out to totally deny that I was ginger. Whenever I met someone new and they asked what my natural colour was, I always told them that it was “BRIGHT GINGER” – just to hear them tell me that it couldn’t possibly be that bad.

I used to boast that I hadn’t seen my natural hair colour since I was 13, but at age 27 I finally decided to give in and see what it actually looked like. I’d love to claim that it was due to some new-found self-confidence, but really it was because I’d dyed my hair so much that it was starting to snap off, and I was more scared of ending up bald than ending up ginger.

And that’s how I discovered that all the people who told me my hair couldn’t be that bad were actually right. In fact, it’s not just “not bad” – it’s pretty nice. My natural hair is far more distinctive than any of my out-of-a-bottle colours ever were. It looks absolutely brilliant when teamed with green clothing. Or blue clothing. Or any clothing I want to team it with, really, because who cares about the “rules” of what redheads are and aren’t supposed to wear?

So, instead of hiding my hair behind layers of dye, I’ve decided to be ginger and proud. After all, if Emma Stone can do it, why can’t I? Sure, I still hear the ginger jokes, but I don’t let them get to me anymore. I know they’re not actually based on anything other than ginger hair apparently making you an easy target, and that if I don’t pay attention to the jokes people will stop making them.  So now my ginger hair and I shine like a lovely orange beacon, and my hairdresser has stopped telling me off for destroying my hair for no real reason.

It just took me a really long time, and an awful lot of L’Oreal Feria to realise that the hair colour that suits me best is the one I was born with.


Image: Laura Callaghan

Love ice cream? Ok, silly question, of course you do. You’re human. But do you LOVE ice cream? Like, enough to paint your whole entire face with raspberry ripple then glue waffle cones and sprinkles onto your head? Instagram’s beauty queens do.

A new wave of MUA’s are seriously committed to the sugar-sweet look, using summer’s most delish dessert as colourful inspiration for ice cream make up.

What better way to pay your respects to the school summer holidays (aka the best time of the year, apart from maybe Christmas and National Chocolate Day) than to rock up to your friend’s BBQ fully decked out like a super-cute Mr. Whippy. Sure, it might turn heads, but it looks SO PRETTY.

Better still, why not throw a summer fancy dress party for you and your squad just so you can debut Instagram’s latest hun. It totally won’t be weird if you’re all painted with sugar syrup. OMG, that might even mean that some of it is edible?

The best news about this new trend is that you can actually hide snacks on yourself. Genius, right? (We see that sneaky doughnut you’ve popped on your head for later, @bunnyneedsmakeup…)

So, the next time you’re off to a party, or just want to play around with the brightest shades in your make up palette, use your fave ice cream flavour as your muse. In fact, you should probably just go and buy a big fat ice cream sundae for research purposes RN…


Friendships are built on love. Friendships are built on trust. Friendships are built on a shared and unshakeable love for Beyoncé. But those friendships can also be broken, and you know how? With a pair of tweezers. Yup. Plucking your bestie’s eyebrows when you’re 13-years-old and totally inexperienced in the realm of beauty can totally destroy a friendship. And for me, it did.

Ok, I’m being dramatic. It didn’t ‘destroy’ mine and Hannah’s friendship, but it did cause my bff to cry for a few hours, hate me for a few more and result in at least five years of careful eyebrow pencil application. Not the best outcome for what was meant to be an impulsive re-shape in her parent’s front room one Saturday night.

The year it happened (2000 aka The Millennium. I know, I’m ancient) wasn’t the best year for fashion – or beauty for that matter. The hot trends ranged from dreadlocks and cargo pants to platforms and purple shimmer lipstick. Anyways, the idea was to have a girls’ night in, watch X Factor and carry out the beauty treatment of the moment: tadpole brows.

I can’t quite remember where I got the inspo from. Maybe it was Christina Aguilera’s barely-there brows, or Posh Spice’s slug-shaped style that began halfway across her face – either way, the look I was going for was crystal clear: super-thin and super-short with a bulge at the start of eyebrow. (Unfortunately we didn’t have Cara Delevingne and her beautiful, bushy face-framers to aspire to.)

So there I was, tools in hand as I made Hannah lay back on a pillow and close her eyes. I put some ice in a tea towel and placed it on each eyebrow to numb them before the plucking commenced. I then stretched out her forehead to avoid accidentally plucking the skin and began softly working away at the wiry hairs that had sprouted on her face since hitting puberty.

After plucking for about 10 minutes, I plucked some more. And then some more. And then, of course, you have the famous ‘evening-out’ process, which took another 10 minutes. And then another 10. Fast forward an hour later and poor Han’s eyebrows were not only red raw, but virtually invisible. To say I had gone a little OTT would be an understatement.

The mistake? Apart from the fact that the eyebrow trend of the 00s was truly hideous, I hadn’t been showing Han my work in progress. In fact, I hadn’t even confirmed that she definitely even wanted the tadpole. I also hadn’t been looking at her eyebrows as actual things that were meant to live on her face forever more. I was too focused on the hairy strips being exactly the same size and shape (it’s a tricky business, y’know). At no point had we checked in the mirror, and at no point had she demanded to see what they looked like either, she just trusted me. And I had failed. Horribly.

It was clear I didn’t have maximum customer satisfaction afterwards as when Hannah finally looked in the mirror she gasped loudly at her own reflection, then laugh-cried (you know that horrible hybrid emotion that happens when you get a bit hysterical?) She tried to pretend it was fine but we were already planning our trip to town the next morning to buy an eyebrow pencil. Her brows were officially ruined.

“It’ll be fine,” I kept reassuring her. “They’ll grow back!” But a month later and, annoyingly, they had held their shape. It was like I had plucked out the root and the hair had just given up on life right there. The months continued to pass and the eyebrows continued to stay stubby and thin. The months then turned into years and although we repaired our friendship, nothing could bring back her bushy brows. (You might think I’m over-exaggerating but she’s still using the same brand of eyebrow pencil to fill out the gaps today. She’s 30.)

So, the lesson to you all? Remember that trends change. Quick. And also remember that a mirror is your best friend (as well as your actual best friend, obvs) when you’re removing really important facial hair.

My advice? Unless you have a genuine qualification in beauty therapy or are as nifty with tweezers as Kim Kardashian’s make up artist, steer clear of your bff’s brows. And your own for that matter. The fuzzy little things will thank you in the end.


It is a little-known fact that along with periods, boobs, body hair and mood swings, an important part of puberty is thinking “I might get a fringe.”

One day you’ll be fine with your hairstyle; it’s healthy, it looks ok, it behaves when you straighten it OR curl it (you lucky thing, you) – but then… suddenly… BAM. “I MIGHT GET A FRINGE.”

And that’s great! Change is good! Fringes are nice! But with a fringe comes great responsibility. Some people get hamsters to learn about being a responsible human being; other people get a fringe. And I, personally, would argue that looking after a fringe is way more complicated and stressful and educational than looking after a hamster.

The difference between looking after a hamster and looking after a fringe is that you can’t grow out a hamster, more’s the pity. You can, however, grow out a fringe.

Said to the hairdresser that you loved it but really wanted to punch the mirror in the face? No problem. Can’t deal with it growing so fast and blinding you? No problem. Spend your evenings scraping it back with an old alice band you found in the back of your wardrobe so you can slather your forehead with various creams and gels to kill all the spots your greasy fringe has given you as a present? No problem. Grow it out! It’s like your fringe never existed. Easy. Right?

I had a fringe once.  Multiple times, actually. Sadly, there is currently no cure for the condition of forgetting how much you hated your fringe and getting one cut in again and again and again.

When I finally hit the growing-out stage of my first fringe saga, at 13 years old, I had to experience the trauma of trying out different ways to tame it as I killed it off. I scraped it back, half-heartedly turned it into a side fringe (with lots of hairspray), and even tried having a middle parting to turn my fringe into curtains. Middle partings were super uncool in those days, but my choices were limited.

I stuck to the side fringe, but some bits were flyaway and awkward, and one evening I finally snapped. I grabbed the nail scissors from my mum’s wardrobe and took a deep breath.

Snip… snip… *stare*… snip… snipsnipsnip. There! Gone. That’s better. I fluffed my hair about until the slight bald patch I’d now created had been covered. It was only a small round bit in the middle of my hairline in the middle of my forehead. No problem!

Except. You know when you grow grass? Or cress, in primary school? You plant the little seeds and then the grass grows slowly and is fluffy and quite cute? Well, can you now imagine that in the middle of your head, please? Yes, smack bang in the middle. A 10p’s worth of sticky-up, fresh, fluffy grass.



It was a nightmare. I slowly began my transformation into one of those troll dolls from the 90s, and there was nothing I could do about it. Because, as I preached just a few paragraphs ago, you’ve just gotta grow it out.

At first it wasn’t too bad. I could shift my hair about and cover it up, just as I did with the bald patch in the first place.

“Louise, you’ve moved your parting right over.”

“Yes. Yes I have. I now have a severe side parting.”

“It’s a bit extreme, most of your hair is now over your fa-“


When that was no longer of any use, when the hair-grass started growing further and further upwards with horrendous pride and confidence, I had to take drastic measures.

I pulled. And pulled. And yanked on my little troll fringe as hard as I could, and slapped it backwards in place with a clip. Not a subtle hairgrip, but a MASSIVE PROPER CLIP. It may as well have had a sign saying, “LOOK AT ME, THE INFAMOUS TROLL FRINGE,” complete with a musical fanfare.

I wish there was a good ending to this story. I wish I found a secret trick or a silver lining to cutting a chunk of your hair out. Alas, no. All I have is a simple lesson. Ahem: DON’T CUT YOUR OWN FRINGE. EVER. IN EVER OF ALL EVERS EVER.

The troll fringe grew out, of course. I worked that fanfare clip with all the dignity I had left. Eventually the clip worked its way back along my head and the troll fringe evolved into a troll quiff.

So yes, sometimes in life you do silly things, and sometimes you are full of regret… but all of those times come with lessons and (hair) growth. And that’s never, ever a bad thing.


Image: Harry Potter and the Philosopher’s Stone

Summer is the greatest time of year, but there’s something about the rising temperatures and shedding of layers that can make even the most confident of ladies feel a bit, well, wobbly about their bodies.

If you thought celebs were immune to these feelings, you thought wrong, as nine celeb ladies talk body confidence – how to get it, keep it and what to do when you’re not quite there yet.

“I feel very empowered and confident and comfortable with where I am. And I think it took me a long while to get there because, you know, the past year was so interesting because I’ve never been body-shamed before. I did gain weight, but I don’t care. It wasn’t about how I gained weight, it was about how I embraced it. And that’s just kind of my approach.”

Selena Gomez shuts down her body-shamers and gives everyone a lesson in the art of not caring. Take note.

“This confidence is not something that happens overnight. I have been working on it for a long time. I look in the mirror and do affirmations: ‘You are bold. You are brilliant. You are beautiful.’ If my lower pooch is really popping out that day, I look at it and say, ‘Pooch, you are cute!’”

Model Ashley Graham knows that building your body confidence can take time and that’s OK.

“Sometimes when I’m having bad body image issue days, I remind myself that I’d rather live in freedom from my eating disorder than worry about what people think about my body… I am more than a number and a jean size.”

Demi Lovato faces her eating disorder head-on.

“I represent a body image that wasn’t accepted in high-fashion before… Yes, I have abs, I have a butt, I have thighs, but I’m not asking for special treatment. I’m fitting into my sample sizes. Your mean comments don’t make me want to change my body.”

Gigi Hadid’s open letter to her Instagram trolls is an inspiration to us all.

“We do not value ourselves enough. Especially young people, [who] don’t really appreciate, how brilliant our bodies are. I’ve always been very, very specific, and very choosy – very choosy ­– about what I do with my body, and who I want to share that with.”

Beyoncé knows her worth and isn’t afraid to let everyone else know, too.

“If anybody even tries to whisper the word ‘diet,’ I’m like, ‘You can go f**k yourself.’ “

Jennifer Lawrence won’t be told how to look or eat by anyone, and for that we salute her.

“I know because I’m honest about my insecurities that people think I’m 100% positive about my body all the time, but I’m not. I get really uncomfortable, too. But I just remind myself that this is the body I was given. This is who I am.”

Ariel Winter practises the art of self-acceptance.

“I was actually just taking a picture of the bruises and then I saw the stretchmarks in there. I have those apps, the Facetune and Photoshopping ones, and I just didn’t feel like doing it anymore — and I’m never doing it again, because I think we forgot what normal people look like now.”

Chrissy Teigen explains her stretchmark selfie and why she won’t be editing them out of her Insta pics from now on.

“Stop trying to make people feel badly about their bodies. It’s okay to be different… to be curvy or to be thin… How about we respect people’s body boundaries and encourage each other to feel like a babe no matter how they are? That would be nice.”

Ariana Grande has nothing but love for ALL body shapes.

Amen, sisters!

Image: Getty/Katie Edmunds

When it comes to pom-poms, we are total cheerleaders. We love the fluffy little fellas. We’ve made them, we’ve worn them, we’ve even turned them into a frickin’ chandelier… everything, basically, looks better with pom-poms.

But… our faces? Really, guys?

Really. This week in ‘internet beauty trends your Nan will never understand’, pom-pom makeup is a thing. We suppose after all the shoes and beach bags and trouser hems were full, cheeks and eyelids were the only place left for them to end up. Festival beauty just got a whole lot fuzzier…

🍭I was playing around with some pom poms yesterday and created this look.✌🏻 It's pretty simple but I love it because of the fun colors and it reminds me of the 60's.🌼 👉🏻Products Used: @colourpopcosmetics Créme Gel Liner in Punch @nyxcosmetics Color Mascara in Mint Julep @dragon.dust Chunky Glitter Pot in Paparazzi @duoadhesive Clear Lash Glue @kissproducts Ever Ez lashes in style 03 ************* 💓🌸🍭🦄🌼🕺✌🏻🍬👩‍🎤🌈 ************* #nyx #nyxcosmetics #nyxbeauty #colourpop #colourpopme #colourpopcosmetics #dragondust #dragondustglitter #duo #duolashglue #duoadhesive #kissproducts #kisslashes #pompoms #pompommakeup #makeup #mua #beauty #art #eyeshadow #60s #holographic #holo #undiscovered_muas #neon

A post shared by Marinda Allred (@marindamonkey) on

Pretty, right?! Pretty and not at ALL impractical/ridiculous! Here’s another one.

#happyface #pompommakeup #makeup #nyxcosmetics #nyxcosmeticsnordics #maybelline #pompoms #pompomlove

A post shared by Rita Palmroos (@ritapalmroos) on

Still unconvinced? Well, consider your poor, chilly eyeballs. “My eyes have never felt so cozy” says beauty ’grammer makeupmouse, in a post that makes pizza eyeliner look like a subtle, ‘barely there’ beauty look.

They don’t need to be multicoloured, either – here’s a seriously regal black and gold crown brow. Yes, crown brow – keep up.

But as far as we’re concerned, the biggest reason to dabble in pom-pom makeup is skipping concealer and using them to cover up your spots instead. So cute! So handy! Provided they’re not all on your chin, obvs.

#pompomart #purpleyellow #puffymask #cellularart

A post shared by CSW ART (@csw_art) on

Sponsored by Eyeko

Cat-eye flicks might be our go-tos for the weekend, but when it comes to festivals: OTT is the way to go. So, forget your sleek flicks and go for a sassy feline alternative. Introducing the claw-mark effect! Eyeko Skinny Liquid Eyeliner is the perfect tool. Like drawing with a pen, you can smudge, darken and shape to your hearts content. Cat claws included.

Oh, and if you’re throwing your own mini-fest in your garden, you could even extend the wild theme to the decor!


1. Swipe the eyeliner from the inner corner to the outer corner of your eye. Increase the thickness slightly as you get towards the outer edge.

2. Add a thin flick and lighten the pressure as you flick out.

3. Line up your Eyeko eyeliner so that it’s along your eyelid crease, directly above the outer edge of your eye. Swish across to make another flick.

4. Starting just under your bottom eyelashes, towards the outer corner of your eye, add the last flick. Finito! 

Eyeko Skinny Liquid Eyeliner is available in June’s bettybox, or shop their full range of eyeliner here.

Sponsored by Eyeko

Move over whimsical prints and dainty flower crowns; it’s all about being bold and beautiful this year.

The rules? Go for clean lines and sharp angles because graphic eyeliner is edgy and eye-catching. If we were taught geometry like this, we would definitely pay more attention in Maths.

Eyeko Skinny Liquid Eyeliner has an intense colour that stays put even with festival sweat in your eyes, so the shape you draw won’t budge throughout all the hours of dancing, eating and messing about. It won the Teen Vogue Beauty Award for a reason, y’all.


1. Swipe the eyeliner from the inner corner to the outer corner of your eye. Increase the thickness as you get towards the outer lashes.

2. Add a flick. If it’s easier, you can draw the flick from the outside in. This look doesn’t need a dainty point at the end.

3. Build the line up to make it thicker and extend it so the edge of the flick is parallel with the end of your eyebrow.

4. Draw a straight line from the edge of the flick towards the top of your eyelid, about a quarter of the way in. Then draw a straight line down towards your eyelashes. Voila!

Eyeko Skinny Liquid Eyeliner is available in June’s bettybox, or shop their full range of eyeliner here.

Has there ever been a better time to be alive and a beauty fan? No, is the short answer. When it comes to magical ways to transform your face and barnet, we live in an incredible era for innovation, imagination and downright revelation, with trends that answer questions you didn’t even know you had.

Like: why spend hours on deep conditioning and cold rinses to make your hair glossy when you can just have your hairdresser paint on the shine for you?

The shine line technique basically mimics the way that light hits hair, by painting bleach horizontally across it instead of the usual vertical strips and slices.

But this is not your average glossy balayage – hoo no, this is 2017 and so naturally colourists are using it to make all your rainbow dreams come true. We’re talking hair that looks like a petrol puddle on your head.

Or the sunlight hitting the surface of the ocean…

Or, er, the Instagram logo.

Just look at it!

We dye.

It’s official: beauty and weather go together like avo and toast. Blake and Ryan. Kanye and Kanye’s ego. Ever since the rainbow revolution saw us all turning our hair technicolour and we started painting sunsets on our eyelids, meteorological phenomenons have been the beauty world’s favourite source of inspo.

Until now it’s all been sunshine and rainbows, but now even gloomy weather is getting a look-in. Because the newest craze to turn up in our bathroom cabinet is the charcoal bubble mask, AKA the mask that turns you into a raincloud.

So there is this new face mask out on the market. from funny

I’ll give you a moment to collect yourself and stop laugh-snorting tea out of your nose before I explain that the bubble mask is Instagram’s latest obsession. They start off like a standard sheet mask, but quickly begin bubbling up on your skin. And bubbling. And bubbling. And bubbling.

Often featuring ‘detoxifying’ charcoal, carbonated masks are meant to be super deep-cleansing, thanks to the ‘purifying power’ of millions of microbubbles all fizzing away on your face. And yes, they make you look like a cloud. Or something you’d find inside your own bellybutton. GLAMOUR.

Sponsored by Bomb Cosmetics

Baths are basically like a massive hug when cramps strike, but why only save splashing about until your period arrives? BATHS FOR EVERYONE, ALL DAY, EVERYDAY.

When you’ve got the cutest bath goodies like Bomb Cosmetics’ mallows, melts and blasters, it’s hard to resist the lure of warm water (we’re loving the almost edible* ‘Field of Joy’ bath mallow in June’s bettybox).

So, in praise of the bubble-tub, here are the nine things you definitely know if you’re more of a bath person; ya’ll shower people are missing out…

1. Standing up for 10 minutes is way too much effort…

… but laying down for an hour is a great use of our time.

2. You’re not stewing in your own dirt, as some people claim…

… girl, I’m basking in the essence of me.

3. It’s actually okay to eat in the bathroom…

… and styrofoam takeaway boxes float!

4. You can mix bubble bath, regardless of their scents…

…wild raspberry, caramel creme and wake up peppermint weirdly work well together.

5. You’re more likely to be successful…

…you’ve got way more time to put the world to rights in a bath than shower.

6. You know how to multitask properly…

…relaxing, singing, cutting your nails and cleaning all at the same time takes some skill.

7. You’ll be favoured by your parents…

…there’s no need to blast Little Mix loudly over the noisy shower. Even though Dad is defo partial to a bit of ‘Shout Out To My Ex’.

8. You’re practically an athlete…

…a one hour bath can burn over 100 calories, according to Steve Faulkner, an exercise physiologist at Loughborough University who has an actual Ph.D.

9. You’re more economic than you think…

…there’s no wasted water casually going down the drain as you lather up. No drop goes unused!

Make bath time as luxurious as possible with a bath mallow from Bomb Cosmetics, available in this month’s bettybox and on their website.

*Okay, so it’s not edible, but it does look good enough to eat.

Image: Amber Griffin

Sponsored by Eyeko

Whether you’ve bagged tickets to the coolest gig in town, or you’re setting up camp in your garden with the speakers on full blast, festival style is a huge part of June’s vibe. And where better to start, than at the top? This month, we’ll show you how to recreate our fave three eyeliner looks for the festival season.

The classic cat eye has had a makeover on the catwalks, so we’re here to get you feline good (get it? Soz). It’s all about the doodles this time around and Eyeko Skinny Liquid Eyeliner is the perfect pen shape, so you can draw on your flicks with the precision of a ninja cat.


1. Swipe the eyeliner from the inner corner to the outer corner of your eye. Increase the thickness slightly as you get towards the outer edge.

2. Angle your wrist, so you can add a flick in one smooth movement. Try not to apply too much pressure – no panda eyes here!

3. Look straight ahead and dot your Eyeko liner below your lower lashes, in line with your pupil.

4. For some added sparkle, grab a cute body tattoo, or glitter, and dust lightly near the outer edges of your eye. Ta-da!

Eyeko Skinny Liquid Eyeliner is available in June’s bettybox, or shop their full range of eyeliner here.